Closing the Deal: How to turn Social Media interest into scheduled appointments in seconds
| There’s so much talk these days about the value of Social Media for your business. From Twitter and Facebook to LinkedIn and Foursquare, everybody agrees that small businesses should be engaging current and potential clients in a relevant and meaningful way. By becoming part of the conversation, you’ll bring about awareness of the human side of your business that will inevitably lead to potential interest. Now here’s what I see as the missing element in all these conversations about Social Media – What happens when someone becomes interested in your business from your latest Tweet on skincare or your latest Facebook post on hair coloring? Well, they’ll have to find your information in your Twitter profile or Facebook information and then call you. They will inevitably get a recorded message that will begin to dampen their enthusiasm for scheduling an appointment with you. Some will leave a message and some won’t. For those who don’t you may never hear from them again. For those who do leave a message, you’ll have to hope that you can actually speak with them when you return the call. If you are able to finally speak with them, the scheduling/ juggling act now begins… “I can see you at 3:30”…”well, I don’t finish work until 5:00”…”what about Saturday?”…”I leave town on Friday, I’ll just call you when I get back”. This is painful for both the business owner and their clients. Is there a solution? Yes, and it’s quicker and easier than anyone imagines… until they do it. By adding online scheduling, you can close the deal with potential clients the moment they become interested in your business. Whether you add a shortened link to your Tweets that take people directly to your online scheduling page or embed our Facebook scheduling widget in your profile or fan page, you can turn interest into appointment in seconds! And, it’s an unbelievable customer experience that will have your clients buzzing. But you don’t have to take my word for it, see what our 10,000 fans are saying about Schedulicity on our fan page. You’ll quickly become a believer. You can also visit our website http://www.schedulicity.com to learn more. |
