Is Your Facebook Business Page Making You Money?
| As Director of New Media for Schedulicity and someone who spends A LOT of time monitoring the value of Social Media, I see more and more businesses using their Facebook business page as their primary source of engagement and information about their business. I love it! I think Facebook business pages are absolutely brilliant. Where else can you converse with so many people and share so much information? But, at the end of the day, after you’ve answered a ton of questions and posted lots of information that your current and potential clients find extremely interesting, are you converting those ‘fans’ into money? Now, don’t get me wrong, I’m all about giving. I believe you must earn the trust and respect of potential clients before you can ever expect them to do business with you. But, once you’ve crossed that barrier, and they’ve decided to give your business a try, what do they have to do to get an appointment with you? Find the phone number on your page and call? Click the link to your website in order to find the number and call? What happens when they call your business at 7pm or 7am? Do they have to leave a message and hope that you can reach them when they’re available during the day? What happens when you call them back and they’re not available? Have you just lost a potential client? If there was a way to seamlessly move your clients from being interested in doing business with you to actually being able to make an appointment with you 24/7, would you try it? Schedulicity’s Facebook widget is just such a tool. By adding the online scheduling widget to your Facebook business page, you can move your clients from conversation to conversion in seconds. We’ll even give those clients the opportunity to ‘recommend’ your business to all their Facebook friends once they’ve completed their appointment. Those who are currently using it already know its value! Don’t be the last one to the party. Turn your Facebook business page into a conversion tool… not just a conversation tool! To learn more, visit our website: http://www.schedulicity.com |
